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Wednesday, December 1, 2010

Rogers offers to bundle their sports package

That's where they keep the Giant Laser

If Rogers Communications gets its way it could be "C'mon you Teds" at BMO Field in the near future. As reported first by the Toronto Star, the cable giant is in talks with the Ontario Teacher's Pension Fund to buy out their share of Maple Leaf Sports & Entertainment's sporting empire in a deal worth well over $1 Billion Dollars. The apparent proposal would see The Evil Cable Geniuses wrest control of the Toronto Maple Leafs, Toronto Raptors, Toronto Marlies and our dear Toronto FC from The Evil Pension Fund and Miscellaneous Geniuses. The question on every Reds supporter's mind was immediately - good or bad?
 
The first impulse was to say "F*%k Yeah, it's not ML$E!" While some would prefer to take the "devil you know" stance, the devilish MLSE has shown that they don't know winning, so really - how much worse could it be under Rogers? Using Rogers' history managing the Blue Jays you can at least recognize a will to make positive moves and spend cash to chase wins as opposed to our current regime. And, while Rogers is indeed just another faceless corporation, they are at least a single entity as opposed to the many stakeholder factions that rule the MLSE Board. It is no secret that Rogers' interest in snapping up MLSE's teams is to further content for their many television and communications networks - one thing they do understand in that domain is that good teams equal better ratings. That could be the most hopeful positive.
 
On the other side of the dial (or home phone, cell phone, wireless network etc.) Toronto FC could end up being the very poor stepchild in a family with the Leafs far at the top of corporate attention. Supporters’ yells for improvements in any area of the club may face a much more distant journey in a corporation larger and with far more tentacles than MLSE. Investment into the "4th Franchise" of the Nu-Rogers Empire could be slow in coming with long-term projects like stadium expansion and the new training facility shelved for the foreseeable future. Also, despite assuming that TFC will have greater coverage on TV with a cable network as owners, they could once again be fourth in the pecking order for airtime. If Rogers does pull of this deal there will be a good year-and-a-half to two year transition period for TFC that could see the on-field product struggle from the changes in the front office.
 
There are far too many pros and cons both known and unknown to weigh up so prematurely. The deal as it stands at the moment seems far from done and there is the very real possibility that MLSE honcho Larry Tanenbaum could still make a legal powerplay to get control of most of the company's shares. The battle will no doubt be drawn out for a while longer but no matter what happens, it will be years not months before we see how The Reds, or Teds, are affected.
 
 
The original story from the Toronto Star

2 comments:

  1. My information tells me that Peddie pulled the trigger. (Shotgun clause).

    OTPP pushed Peddie out. If you look at the media he pumped the price of ML$E over 1.3 Billion yet he has the lowest amount of shares. Disinformation is abundant.

    Rogers buys at fire sale only (i.e corporate headquarters, Skydome, etc...)

    Watch a new corporate entity to rise from the streets to match the Rogers steal over the next few days. Peddie arranged both.

    Entertainment and affect.

    ReplyDelete
  2. Seems the Teachers are now asking $1.5 Billion according to Media reports. Interesting.

    ReplyDelete